Soju

Soju is a sweet rice liquor that is similar to vodka only weaker. It is usually 20% alcohol and can get as high as 45%. It is almost exclusively made in Korea. Jinro is the largest producer of soju. Soju is the most common drink in Korea. Everyone drinks it for all occasions. People take shots of it and they make drinks with it. I personally can't stand it but it is liked by most people here in Korea. When you are offered a drink there is a strong chance it will be a shot of soju. There are many different kinds,the only one I can stand is bamboo soju,it tastes sweeter than the common rice variety. There are many rules to drinking soju. It's a cultural drink. You are expected to do shots of it at special occasions. I posted a wikipedia link below that lists all the rules and the history. There's one thing to remember about soju, according to Koreans " Soju has magic".

Soju on Wikipedia